Alexander Pedals

Alexander Pedals is a boutique guitar effects manufacturer founded by Matthew Farrow, hand-building delay, reverb, modulation, and experimental DSP-driven pedals in Garner, North Carolina, as a division of Disaster Area Designs LLC. The brand is named in memory of Farrow's younger brother Alex, who passed away in 1987, and donates a portion of profits from every pedal sold to childhood cancer research. Their lineup spans the Neo, Venture, and Leap Series platforms, all featuring original hardware and DSP designs.